One of things I love about my Jeep is that it is as close to a motorcycle as I can get, but still throw my family in. Well, short of something like the pic below.

Family on a motorcycle
But with the doors and roof removed I get to see and smell and feel driving far more than when I am in another car, even with the windows down.
If it rains, I get wet, if the sun goes down, it gets cold, etc. Sometimes that can be lousy, especially if I am not prepared.
But a nice rain on a hot summer day, it can be pretty fun to be driving around splashing in puddles and smelling the scent of newly fallen rain. Which brings me back to Petrichor.
“Petrichor (pronounced /ˈpɛtrɨkər/; from Greek petros “stone” + ichor “the fluid that is supposed to flow in the veins of the gods in Greek mythology”) is the name of the scent of rain on dry earth.
The term was coined in 1964 by two Australian researchers, Bear and Thomas, for an article in the journal Nature.[1] In the article, the authors describe how the smell derives from an oil exuded by certain plants during dry periods, whereupon it is adsorbed by clay-based soils and rocks. During rain, the oil is released into the air along with another compound, geosmin, producing the distinctive scent. In a follow-up paper, Bear and Thomas (1965) showed that the oil retards seed germination and early plant growth.[2]
The scent is generally regarded as pleasant and refreshing, and is one of the most frequently cited “favorite smells”.[citation needed] In desert regions, the smell is especially strong during the first rain after a long dry spell.[citation needed] The oil yielding the scent can be collected from rocks and concentrated to produceperfume; however, it has yet to be synthesized, perhaps due to its complexity. It is composed of more than fifty distinct chemical substances.”
The smell of rain on dry earth. On a hot summer day, that first few minutes when the rain starts falling, the big blobby rain drops smack the ground like some sort of natural Pollock painting. When you can see the dust clouds raised by individual drops, watch leaves shudder and flail under the aqueous assault.
That is when that smell happens, that sweet, fresh smell, that petrichor.
Lately I have been trying to come up with (or coin) a word that would be as useful.
Misinformation is the spreading of wrong information by accident. Maybe you misheard a word and ever since you have told everyone that green means stop. Something where you don’t mean to be incorrect, you just learned it wrong or did not understand what you were told, whatever. It must be unintentional to misinform.
Disinformation on the other hand is the spreading of wrong information on purpose. During World War II, the allies convinced the Germans that a big fleet was landing a hundred miles north of Normandy. There were leaked messages, intercepted phone calls and more, all purposely spread with the wrong data so as to trick the Germans. Recently, Apple has been rumored to have team meetings where the wrong information is given out so as to find out who is leaking new product info. Perhaps the most common example is Fox News. There are literally hundreds of examples, but perhaps the most common is labeling Republicans who have screwed up (thieves, adulterers, etc) as Democrats on the screen. Here is a link with several examples http://mediamatters.org/research/200610130010
In fact Fox recently sued to be able to lie and still call themselves a news organization. Seriously – check out http://tinyurl.com/23ys94 and http://en.wikipedia.org/wiki/Jane_Akre
Fox talking heads are also given talking points by their boss, Roger Ailes, Richard Nixon’s Media Strategist, which were often passed along by Republican politicians and the White House under President Bush. See http://tinyurl.com/l4v972 and http://mediamatters.org/blog/200902110016 for a couple of samples.
Faux Noise (how I shall refer to them from now on), is a prime example of disinformation. They lie to further their cause, they lie to hurt other people, they lie because they can as far as I can tell.
However, I am a firm believer in the first amendment and I think they should have the right to lie, I just think there should be FCC regulations and punishments for lying, just like the FTC and FDA regulate food and medicine ads, IF they are going to use the word “news” or “journalist” for what they do. If they want to call it Fox Opinion, or RNCtv, or GOPtv, that is fine. But don’t sell it as news.
Getting back to my soon to be minted word, both misinformation and disinformation refer to the spreading of information. For that to work, the spreader must have a spreadee. I have often heard the phrase “willfully ignorant” as typified by Sgt. Schulz in Hogan’s Heroes catchphrase “I see nossink, I hear nossink!”. This phrase implies that someone is forcefully NOT paying attention. That is ok, I know people that don’t want to know the truth about evolution or how reiki or feng shui or astrology are crap, because they think it is fun or because it challenges their religious beliefs. I would much rather know the truth than hold onto a superstition or myth, but that is me. If someone chooses to ignore something, they are willfully ignorant. The problem with that phrase is that it does not cover people who claim to pay attention, but only pay attention to sources that have been repeatedly proven wrong.
I have heard the phrase “willfully misinformed” a couple of times, but that has two problems. First, it is cumbersome. If you need to use multiple words to describe something, I think you lessen the impact. Second, the use of “misinformed” makes it an oxymoron. You can’t willfully do something accidental. Misinformed means not deliberate, so you can’t deliberately do something undeliberate. I felt it was time to coin a word that meant paying attention to and believing in lies, even when you know they are lies.
For example, when discussing evolution, you might hear names like Ray Comfort, Kirk Cameron (yes the 80’s tv guy), or Micheal Behe. They all have videos and/or books purporting to show why evolution is false. All of them have been debunked over and over by scientists. Read Why Evolution Is True by Jerry A. Coyne if you like books or check out http://www.talkorigins.org/ for very clear explanations of evolution. Even when shown the proof, some people choose to believe in something they know to be false and often will read or pay attention in greater earnestness to these liars.
The same is true of people who claim that the attacks of September 11th are some grand conspiracy. Dozens of independent sources have shown that the way the buildings fell was perfectly normal based on their architecture, that the terrorists were mostly Saudi Arabian, that Iraq had nothing to do with the attacks, that 4000 Jews did not get forewarned to avoid work that day, etc, etc. No matter what evidence they are given, they won’t believe the truth because “they trust their gut”.
Remember the boy who cried wolf? In the original story, the boy got eaten by the wolves, because the towns people learned to ignore the liar, so that even when he finally told the truth about the wolf, he was ignored. Sad for the boy, but the moral of the story is twofold: First, don’t lie. Second, ignore liars. Somehow people have forgotten that part of the story.
So, what to call people that watch Faux Noise, read arcane web sites about 9/11 or deny evolution (while happily typing away on computers and a network using the same scientific method that explains evolution, the age of the universe, etc.)?
One of my favorite words besides petrichor is cognition. The latin is cognosco and it means to know. It has evolved into recognize, prognosis, cognoscenti, incognito, agnostic, and is the origin of one of my all time favorite phrases:
Cogito Ergo Sum
I needed to take a word that relates to knowledge and the process of thinking and modify it to mean the continued and mindful intake of disinformation. Agnostic means not able to know, so that is not it. Decognitive? That implies moving away from knowledge, more akin to forgetting.
Then it struck me. Works like malignant, maladjusted, malaise, all start with “mal-”, from the Latin: bad, badly, harsh, wrong; ill; evil; abnormal, defective; used primarily as a prefix. Sometimes you can use male- as in malevolent or malefactor (oddly enough, all of those are on Cheny’s resume as well). I believe I have found my word.
Malcognition
Malcognizant. Malcognitive. etc. Examples: That guy is such a malcognent, he actually thinks there were WMDs in Iraq. She is so malcognitive she believes the earth is flat.
Use it and enjoy.
Now I just need to get it in use by some of the popular folks, PZ, Dana, TPM, Kos,
UPDATE: I am an Elitist Bastard. YARRRRRR!!!